Easily one of the most recognizable symbols across the globe is the Nike Swoosh. Everywhere you look, in almost every conceivable sport, Nike has made a cultural impact and helped to better the game by providing a high quality product. Niketown in Manhattan offers visitors the opportunity not only to shop the latest and greatest Nike sporting goods, but also to experience the full spectrum of the lives Nike has touched. Are you a basketball fan? Wander over to where the hundreds of different Nike basketball shoes are displayed and learn a little more about how Nike helped take Michael Jordon and Kobe Bryant to the next level. Into cycling? Get the latest cycling jerseys while seeing Lance Armstrong discuss what it meant to have Nike stay by him and help supply him with the equipment needed for victory. Nike has blown away the competition with their sheer desire to produce the very best sports wear available and equip athletes to showcase this ethic on the national spectrum. Nike is the largest sportswear supplier in the world for the reasons of dedication, perseverance and quality. The Manhattan Niketown store is a shining example of the Nike brand.